Inspirational leadership

Monday, August 20, 2012

Leadership is a crucial component of success. You only have to observe the world around you to witness the lack of leadership at seemingly all levels. Are you leading from the front and by example? Are you leading through inspiration and positive spirit and energy or how you leading via intimidation and fear factor? Using the latter may yield you momentary results if any, but true leadership is inspirational, it makes your employees want to go the proverbial extra mile for you and your organization. It’s about taking that extra time to service that last customer and not bolting for the door at closing time. Inspirational leadership takes your business to the next level and it starts with you.

Inspire today

Forward progress

Monday, August 6, 2012

Are you making forward progress with your business every day or do you find yourself just barely making it. Perhaps you always seem to run out of enough time in a working day. Do you find yourself pulled away from the important things because you have to constantly put out fires? Your mind needs to be as composed as possible and if you always have to deal with chaotic situations, it can lead to chaotic decision making in other areas and we certainly don’t want that. Can you have somebody reliable that can put out the fires while you focus your energies on growing your business? Focusing your mind on the most important revenue generating activities will pay dividends and reduce your stress levels too improving your all-around decision making.

What meaningful forward progress are you going to make today?

Chief Research Officer

Monday, July 23, 2012

Knowledge is power. There’s no more important place to exemplify that than in small and mid-size businesses. Just because you have been doing something the same way for a long time and it’s been working out fine, doesn’t make it the most optimum way. Ensure that you allocate enough time in your day to day operations to research other sources for up to date information. You should of course check out your competition from time to time making sure you are well informed on what they are doing and how. Of course you don’t need to imitate them, just make sure you know how your product or solution measures up against theirs. You can also ta

sk one of your reliable employees as Chief Research Officer.

Designate a Chief Research Officer.

Business check-up

Monday, July 9, 2012

Even if you don’t ever need a business loan or venture capital, take a step back and evaluate the health of your business. If you were to seek outside funding, how healthy are your finances. Perform a standard check-up! How are your cash reserves? Do you have extra funds on hand to capitalize on lucrative opportunities should they arise? Are you struggling to make payroll, if so what can be done to rectify the situation. Evaluate your business top down and make sure you are running a healthy company. Objective analysis may identify more streamlined ways of doing certain things that may translate into savings. The more you evaluate your business, the better you can operate it.

Evaluate top down.

Stress level

Monday, June 25, 2012

Running a business in today’s uncertain times can take its toll. In some cases the stress can get so severe the business owner doesn’t even notice it, somehow it’s just become part and parcel of your existence. Stress affects your decision making whether you can feel it or not, no matter how long you’ve been running your business and are accustomed to your situation, take some time to yourself. Incorporate relaxation techniques, walk around the block at lunch time and pull in deep breaths. Have some fun and laugh at lunch, get some oxygenated blood circulating through your system. Make time to do yoga or go to the gym, you will be glad you did, it will result in peak performance.

Do something to relieve stress!

Adapt

Friday, June 1, 2012

Are you keeping your pulse on the current business market? Is your mind focused on identifying new trends and possibilities for new product offerings to address new needs? Is your competitor doing something new or different that you need to prepare and adapt for? This business climate is not the time for tunnel vision or surprises, before you can adapt or strategize for changing circumstances, your eyes need to be wide open. Are you adaptable or are you too specialized. Are all your eggs in one basket with your consumer market? The species that go on to more than survive, but thrive are those that adapt, businesses have to function in the same way.

Adapt to the new way of doing business.

Entrepreneurial spirits

Tuesday, May 29, 2012

Do you still have the same entrepreneurial mindset you had when you first began your business? Do you still thrive on that x-factor fear of the unknown feeling? Or has everything now become more of a routine. How can you spark that initial fire and enthusiasm again? Are you still taking some risk every once in a while to keep your blood stirred up? Don’t forget the reason you started your business in the first place, you wanted to be your own boss, that means that you are in total control. So are you in control of your business or is it controlling you. What steps can you take to reinvigorate your entrepreneurial spirits?

Get your spirits fired up, take some more risk.

The sell

Monday, May 21, 2012

Do all your employees understand that they are all in sales. Regardless of title or duties that they perform, everybody is in sales. Ask them directly if they are in sales. When they applied and interviewed for the position, they were in sales, anytime they need to ask for a raise, they are in sales. Anytime they need to express an opinion in everyday life, they are in sales. Sales is what everybody has to do, and if one is not selling, they are most likely buying. Ensure that nobody in your organization has a stigma attached to sales that is pervasive in many organizations big or small. Sell them on the sell, the ultimate success of the organization in a competitive marketplace.

How can you sell your employees on the sell?

Fundamentals

Monday, May 7, 2012

The businesses that thrive are not necessarily the ones that perform complex strategies. Sometimes it’s a case of executing the fundamentals on a daily basis. It doesn’t mean you don’t engage the minds or the creative juices of your employees, a business should always be doing that, but it’s also highly beneficial if you and your staff do the basics. Be consistent and practical in doing the little things that matter, sometimes it’s those things that can make all the difference. Keep an eye out and ensure your team are executing on the fundamentals daily, so you can build a strong platform for the larger vision strategies.

Practice doing the basics well consistently.

Ideal customer profile

Thursday, April 19, 2012

Do you have a picture of your ideal target customer? How best can you reach them, what kind of things do they like doing and what other items do they tend to buy. Do you have a data capturing system that allows you to evaluate who your best customers are, a value customer profile. Create an image of your ideal customer and brainstorm for ideas to attract more of them, then put actionable plans in place. What is it about their characteristics or demographics that makes them your best customer. There are numerous basic databases that will help you track your customers. The business that has the best idea what their best customers looks like and can figure out ways to reach them will have an undeniable competitive edge.

Gather data and determine your best customer profile today.